LeBron Skills Academy Invite
Client: Nike
Nike hosts the annual LeBron Skills Academy, a prestigious basketball camp for the top high school players in the country. Catalyst worked with Nike to create a professional, high-quality invitation designed to make those players feel like stars. Inspired by the Summer Olympics, it included a magnetized patch, a bound picture book of LeBron and his story, the camp agenda and a personalized letter. The design was so well received, we created a new piece the following year — a commemorative invitation that could be stored in a custom sleeve, and an inspirational journal with a Certificate of Completion frame.
